There are two kinds of people in the mobile world: those okay with babies handling their device, and everyone else. If you’re in the first category (and especially if you look after or know a baby in need of sharply-produced educational distractions), you’ll be plenty pleased with Baby First.

My youngest niece is now eight, so it’s been a while since I’ve racked my brain for baby-entertainment ideas. (Where were you when I needed you, Baby First?) Babies can actually choose the videos they’d like to watch based on icons that strike their fancy (that is, unless you guide their playlist with parental controls, though I’m not sure why you’d exercise that option – everything on the app is wholesome and cute). And once a video starts, it’ll play through – the baby won’t be able to accidentally stop it by touching the screen.

Pretty much everything you’d want your baby to get a head start on is represented: vocabulary, numbers, animals, colors, all within short, beautifully animated and live action videos. Lots of cute characters too, including Harry the Bunny, Bonnie Bear, and a zippy squirrel who loves hide-and-seek. Baby First really does put your baby first – kudos!